Connecting to the Next Generation:
A Step-by-Step Guide to Marketing to Gen Z.
The majority of credit union members are past their prime borrowing years. While this core market is undoubtedly important for your business, it’s important to ensure that your institution is also looking toward the future: Generation Z.
In this guide you will receive step-by-step instructions for engaging the newest generation of adults in the credit union movement.
Covered in this whitepaper:
- Research of Gen Z financial habits
- Specific marketing strategies proven to be effective for Gen Z
- Easy to understand key takeaways you can start using today